I'll take your brain to another Dimension.....

By the time you read this, the HOJ posse will be in Croatia, or more precisely, DIMENSIONS festival, avin' it large in Pula. Clear seas, pumping music, stunning villa, beautiful views surrounding rolling hills, an incredible abandoned fort as a backdrop, love and laughter with friends (you get the picture) can only mean one thing- COLOUR! 

Before the nights draw in and the gloom covers us all in negativity and shivers, we need to grab every opportunity like it is our last to inject vitality into the end-of-summer-so-now-want-to-kill-ourself-wardrobe. Whether you have also booked a last minute holiday somewhere warm, ripply and Mediterranean, are off to Bestival or planning to adsorb the rays in your local park; there really is no excuse not to get your vibrant on. You can always add ribbed tights, a pea coat, fur stole and cashmere mittens over the tequila sunrise dress in winter to give Jack Frost a startle on an icy November morning- I think you can call that an investment?

 See you on other side! Now pass the calamari down will you...  

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All over the Macarena!

That time of year is here again- to dutty wind with a red stripe in hand and a plastic pineapple under arm with blacked-out shades tightly fixed to face and hair frizzed up in the humidity, all the while smiling ecstatically over the base- Carnival time!

Come Sunday, the streets around Notting Hill will be paved with colour! Music! Shapes! Floats! People! Food (OMG the food!) Visions! Movement! Vibrations! Don’t let the media hype ruin the fun, for Carnival is a time for everyone to come together under the most electrifying atmosphere; to embrace the show, to celebrate the big 'C' ("well cultured babes") and to have, oh yeah, FUN! Of course, what to wear is just part of the charm. Unless this takes your fancy, and lets be honest, if we had it, we'd definitely flaunt it too…

... then we were going to suggest something really stereotypical and obvious to evoke the full-blooded Caribbean flex and then we thought- yep that’s exactly what we are going to do. With the weather looking highly promising it seems there is no other option than citrus bounds of colour, midriffs high, batty riders even higher, with HOJ prints making new friends, (vital) flat shoes and to forget all about work on Monday because it doesn’t exist- for all exists now is this pavement, in which your nose is currently bouncing off. Headdresses are more than welcome, as is a bottle of Morgan Spice and beads; hang beads everywhere, just because it feels good.  

>>>SHOP the look NOW<<<

There really is no other place in London quite like it. See you at the bus and let the Good Times roll!